Even The Best Salespeople Make This Mistake

Once you win a customer, you stop treating them like prospects.

There they are... the lovely couple that just spent $300 in your store. As they stroll along the cobblestone street, you feel the satisfaction of having made the sale to a very happy customer. But what about tomorrow?



Will you remember the joy they felt as they shopped together in their store? Will you be able to replicate that joy on a consistent basis, so that instead of a one time purchase, they become customers for life?

And not only lifetime customers: but raving fans who promote your business wherever they go?

The mindset behind the entire automation and sales process can be summarized in one word: relationships. A long-term relationship of trust, of giving before receiving, and of enriching the lives of others, are the cornerstones of a first rate, automated growth system.